Friday, April 19, 2013

Technolexis

If you're looking for examples of how technology shapes our language for your revision on ENGA3 or ENGB3, then you could do worse than check this article by Tom Chatfield which plugs his new book, Netymology: A Linguistic Celebration of the Digital World.

It includes hashtag, which was the American Dialect Society's Word of the Year for 2012, and geek, which is not necessarily new but has certainly shifted in meaning as time has gone on, plus plenty of others.

One of the terms Cupertino, might be new to you (and me), but the basic concept is pretty well known; it's all down to how new technologies sometimes "correct" our language, even when we don't want them to. Ben Zimmer of the excellent Visual Thesaurus website, talks about it in more detail here.

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